Give Smart: How to make a dramatic difference with your donation dollar
By Elaine R. Kelly; 140 pages; published by ECW Press
August 18, 2008
Right now, there are millions of people in Canada who do not have a will. Nor do they realize the negative implications of not having such a document in place to protect their assets. Those who work in the nonprofit sector, particularly development professionals, also see the untapped potential that exists for deferred (or planned) gifts. Unfortunately, they aren't usually in a position to advise individuals about the writing of their will. That's where associated professionals, like financial planner Elaine Kelly, come in. They can help potential donors understand the charitable donation strategies that will benefit them and the causes they care about. And that's exactly what Kelly accomplishes in Give Smart, spinning a fictional tale of one woman's introduction to the world of estate planning and charitable giving.
Meet Allison. She just spent the last eight months caring for her ailing mother, who has now passed away. As the executor of her mother's estate, Allison has her work cut out for her. Luckily, her various accountant, lawyer, and investment pals are there to help, offering advice on everything from the tax rules and benefits of giving to charity, to how and when to use a charitable gift annuity, the ins and outs of private foundations, and anything else an executor might ever need to know.
Written for those who are not in the business of financial planning or fundraising, the book explains often-complex financial scenarios in easy-to-understand terms, using familiar and relatable characters to deliver the information. Plus, it is geared toward Canadians and includes the latest tax information and giving statistics. As a nonprofit professional, this is probably information you already know, but for your donors, board members, or anyone else in your organization who needs to understand the giving options available to Canadians, this book might just be the perfect way to set the scene.
Buy the book:
Canada: buy through Amazon.ca
