The CPA’s Communications and Marketing department has an exciting opportunity for a 13 month maternity replacement contract for a Communications Coordinator. The incumbent will provide communications support for all Association initiatives and is responsible for helping in the preparation – including writing, editing and securing management approvals – and distribution of Canadian Payroll Association publications, including the e-Source, online newsletter of legislative updates and the Annual Report. The Communications Coordinator will also be responsible for helping to plan, and create public-facing and member communications content, including but not limited to: weekly media monitoring reports, presentations, scripts, speeches, articles and advertorials.
- Assists with the preparation and publishing of select Canadian Payroll Association publications including: content development, writing, editing, proofreading, coordinating approvals, translation coordination and vendor management — working with content providers/Subject Matter Experts (SMEs), designers, printers, etc.
- Improves the Association’s publications by collaborating with advocacy and compliance services staff to understand payroll-related legislative updates, trends and issues that members need to know and how to communicate that knowledge in a refreshing and memorable way.
- Proofreads the Association’s “education publications” and “compliance tools and resources”.
- Writes and/or updates, edits and proofreads the Association’s “communication and marketing publications and materials” (i.e., Media Kit, Conference Collaterals, Product and Services Guide, member e-blasts) as required.
- Helps craft communication project plans, scripts, speeches and presentations in support of the Association’s key networking and education events (i.e. National Conference and Trade Show, National Payroll Week Events, Certification Recognition Events, etc.) and helps identify photography and videography requirements, if required.
- Supports the development of all member messaging and communications
- Supports the development of new member onboarding and member acquisition scripts and presentations; and edits, proofreads such projects, as needed.
- Writes and/or updates, edits and proofreads advertising content and advertorials for media properties popular with the CPA’s stakeholders, strategic alliances and the Human Resources and Accounting channels. Maintains an article and advertorial database.
- Participates in content updates to the Association’s website, including working with department managers to ensure their web pages are up-to-date and reflect the Association’s current value proposition, benefit statements, key messages, brand positioning and product/service positioning.
- Supports the Association’s National Payroll Week media relations program, the Association’s preeminent public outreach initiative.
- Schedules press inquiries, identifying the appropriate internal spokesperson to represent the CPA.
- Drives the CPA’s public relations and social media programs, develops, edits and publishes news releases and other external content.
- Contributes content for the Association’s social media platform and accounts, including Twitter and LinkedIn.
- Writes and edits communication plans, project proposals, and critical paths to reflect the Association’s key messages and strategic direction.
- Contributes to writing, editing, proofreading, design, approvals, and translation coordination of communications/marketing materials for Canadian Payroll Association projects and programs.
- Contributes communications, marketing, public relations and social media activities to key projects and events.
- Helps identify, recommend and implement tactics to leverage key communications and marketing initiatives and messages across channels and platforms (i.e., email, external media, social media, websites and publications, as appropriate).
- Works with the Bilingual Communications Coordinator to deliver on the requirements for French translation of English communications/marketing materials from internal and external authors and Subject Matter Experts (SMEs).
- Post-secondary education – University degree in communication and/or journalism or equivalent
- Minimum of 3 years of business communication and marketing communications experience
- Accreditation with the International Association of Business Communicators (IABC) and/or the Canadian Public Relations Society (CPRS) is an asset
- Professional level English writing, proofreading and editing skills (French language capabilities would be an asset)
- Experience for an association or in financial services, payroll, accounting and/or human resources professions is considered an asset
- Produces clear and complete written articles, materials and reports that meet the needs of members and other stakeholders
- Communicates effectively and appropriately using good judgment as to what to communicate to whom as well as the best way to get that accomplished
- Excellent organizational and time management skills; able to handle multiple assignments and priorities yet still fulfills all commitments
- Is an effective team player who adds complementary skills and contributes valuable ideas, opinions and feedback
- A self-starter who demonstrates a strong sense of urgency, and achieves results within established timelines
- Gathers enough information to allow a trustworthy assessment of risks and benefits of alternative approaches in any decision
- Identifies stakeholder needs and expectations and responds to them in a timely and effective manner
- Takes a proactive approach to anticipating and preventing problems
- Exercises good judgment and maintains confidentiality
- Knowledge and experience in communications, including editorial expertise, publishing, program planning, media releases, research, program execution and evaluation
- Project management skills
- Understanding of the principals of layout and design (would be an asset).
- Experience working with online technologies (i.e., HTML and other applications) would be an asset
- Advanced computer skills in the following; Excel, Word, PowerPoint, Access, and various Internet and research tools as well as the ability to learn new applications as required
The Canadian Payroll Association (CPA) is the national association that has represented employers’ payroll interests since 1978. The CPA is an influential organization, affecting payroll practices in hundreds of thousands of small, medium and large employers across the country. With more than 20,000 members in Canada and abroad, the CPA is recognized as the pre-eminent source of knowledge and information for anyone who administers a Canadian payroll; delivering certification, professional development programs, and products and services that enable payroll practitioners to enhance operations, meet new legislative requirements and utilize emerging technologies.
Interested candidates should forward their resume and cover letter to:
The Canadian Payroll Association
The Canadian Payroll Association is committed to diversity and employment equity and welcomes all applications from qualified individuals.
The Canadian Payroll Association is an equal opportunity employer; as such, accommodation is available to applicants that may require it. Applicants requiring accommodation are encouraged to contact Jelena Misur, HR Coordinator at Jelena.firstname.lastname@example.org to discuss requirements.
We would like to thank all applicants for their interest; however, only those candidates selected for interviews will be contacted.