Special Awareness Days

We're pleased to curate a list of regional, national, and international awareness days marked by nonprofits across Canada. See one that is missing or needs to be updated? Email us at editor@charityvillage.com. January (Month) Alzheimer Awareness Month; National; Alzheimer Society Crime...

Ask an expert: How to plan and host successful events

For many a charity, a successful event can make or break fundraising objectives; and, more importantly, advance the organization’s cause. But for people who work outside the realm of the nonprofit sector – and even for some on the inside,...

Hosting a profitable golf tournament

Planning a charitable golf tournament can be a very rewarding experience, although it does take some planning and organizing to be successful. The following will help you maximize the potential profit for your event. Players have fun, and you raise...

Five art-based fundraising ideas

Many popular fundraising events today revolve around sports – such as run/bike/ride events, bowl-a-thons, golf tournaments and more. But exploring creative and educational fundraising ideas involving art forms is sure to be engaging for many audiences that may not gravitate...

How to start planning a walkathon

Walkathons are great crowdfunding events because of their global reach and ease of participation. Almost everyone can participate at all fitness levels and ages – and many organizations add the option to ‘roll’ in wheelchairs. School fundraising groups, PTOs and...

Five questions you must ask before staging a peer-to-peer fundraising event

Whether you manage a peer-to-peer fundraising walk, run, ride, swim or other physical program, it is critical that you give your supporters a positive experience. Make them happy and you are laying the groundwork for growth next year. Disappoint them...

How Canadian peer-to-peer fundraising programs are finding success even amidst falling revenues

Like many longstanding peer-to-peer campaigns, the MS Society of Canada’s MS Walk series has been trending downward since its heyday in the late 2000s. As peer-to-peer fundraising has matured, legacy events such as MS Walk are seeing their revenues get...

Raise more sponsorship dollars this fall

Before we dive in and look at some turnkey ways to increase your cause marketing revenue, let’s start at the beginning. What is cause marketing? The way I use the term is in reference to all of the ways that...