How your website relates to Google Grants

Your website is the public face of your nonprofit’s digital marketing presence, and because of this the Google Ad Grants program takes website quality pretty seriously. Google wants to know that your site will provide a helpful and seamless user...

Six reasons why charities should get Google Grants

Want to learn more on this topic? Join our free webinar on November 14, How To Get $10K Per Month In Free Google Ad Grants. Everyone who registers gets the full recording, regardless of attendance! Google Grants is an amazing...

Five steps to maximize your strategic partnerships

Better together! There is a lot of talk about strategic partnerships and everyone seems to be on the bandwagon. For some it is a new flashy buzzword, while for others, they are looking to take it beyond traditional sponsorships. By...

The Small Nonprofit Podcast: Put an end to your marketing frustrations with Kerstin Heuer

Ever look at other organizations’ strategies, get tempted to copy it but end up with less success? In this episode, Kerstin Heuer, a nonprofit marketing consultant and founder of Nonprofit Today, teaches us how to improve our marketing and branding...

The Paradigm Shift™: The ecosystem of brand, cause and consumer

Cause and philanthropy are said to be in a crisis state. We could not disagree more. What we are seeing is The Paradigm Shift in this sector. Canadians are more deeply committed than ever to cause, but the mechanisms through...

How to implement your nonprofit branding plan

There you are. After months of hard work, focus groups, and interviews with key stakeholders and your branding agency, the work is finally completed. The executive team of your nonprofit organization is excited. You hold your new brand strategy in...