FREE WEBINAR: Storytelling for Fundraising Success


Want to learn how to incorporate storytelling into your fundraising program? Join us for a
free webinar on Thursday, November 28 for tips and strategies!


Storytelling is the key to bringing your cause and mission to life. Neurological science has proven beyond any doubt that storytelling is the single most powerful tool that fundraisers can use to engage, inspire and persuade donors and prospects to give. Join master storyteller Fraser Green as he describes what a story actually is, how it works and how to build it from the ground up to help you become a more powerful and persuasive storyteller for your organization’s fundraising program!

Storytelling for Fundraising Success

Topic: Storytelling for Fundraising Success

Date: Thursday, November 28 at 1pm ET / 10am PT (webinar is one hour in length)

Skill Level: Introductory. This session will be of interest to fundraisers and other nonprofit professionals or volunteers responsible for fundraising and communications.

Cost: Free - Register Now

Important Note: While registration is open to all, attendance is limited to the first 1,000 people to sign onto the live session. We suggest signing on five minutes early to have the best chance of getting on the live session. If for any reason you aren't able to connect to the live session, rest assured you'll get the full recording by email the following day.

What you'll learn

Learning objectives for this session include:

  • Understand the importance of storytelling to any fundraising program
  • Analyze how stories include the instinctive, emotional and intellectual areas of the donor’s brain
  • Identify essential elements of a persuasive story
  • Determine who your organization’s most powerful storytellers are

NOTE: This webinar will be recorded - if you cannot make the live session, complete the registration form and a recording will be emailed to you the day after the live session. We are happy to provide a closed captioned recording upon advance request.

About the presenter

Fraser Green is a Chief Strategist & Smartypants at Good Works and a passionate organizer/campaigner/evangelist who believes that we connect with each other by listening closely and telling kickass stories. Fraser is the author of ‘3D Philanthropy’, co-author of ‘Iceberg Philanthropy’ and ‘You Can’t Take It With You,’ and a contributing author to the book ‘MeVolution’. He is also a sought-after speaker at fundraising conferences in Canada, the USA and Europe. Connect with Fraser at

What's a webinar?

Think of a webinar as a way to attend a conference without leaving your workplace or home. Using your computer and telephone, you can hear a presentation (like a conference call) and also see the presenter's slides (watching over an internet connection). You won't be able to see the presenter, or others attending the program -- and they won't be able to see you. You will be able to ask questions - the webinar can be as interactive as you want to make it. The webinar will also be recorded and made available to you after the session, so there's no need for frantic note-taking!

Don't miss out on this free learning opportunity - register today!

We are here to help!

Have a question about CharityVillage and how we can help you with your recruitment? Your local Territory Manager would be happy to hear from you and would be pleased to answer any of your questions.

Toronto - Central
Amanda Dexter: 1-877-459-1352
Jane Barr: 1-866-888-2232

North & East Toronto, Eastern Ontario, National Capital Region, Quebec & Atlantic Canada
Amanda Dexter: 1-877-459-1352

North & West Toronto, Central / Southwestern / Northern Ontario & Nunavut
Jane Barr: 1-866-888-2232

Western Canada: British Columbia, Alberta, Saskatchewan, Manitoba, Yukon & NWT
Stephanie Wilson (nee Mc Leod): 1-855-248-0673


"I am so grateful for these free professional development webinars as my workplace has very little funding to provide these opportunities to me otherwise!!"

- Past CharityVillage Webinar Participant