Fundraising

But I don't write like this...what would my friends say?

Written By: Stephen Thomas
May 22, 1995

A direct mail fundraising letter has one main purpose, and that is to raise funds for your organization. It is not a personal or business letter, nor is it an ego trip.

Its glory days may be long gone but direct mail still best for prospecting

Written By: Stephen Thomas
May 15, 1995

Update on prospecting trends

Direct mail still best for prospecting

Written By: Stephen Thomas
May 15, 1995

The glorious eighties are long gone. Acquisition is tough. Not for everybody, mind you, but the general trend is bad. So bad that Canadian nonprofits are trying hard to find alternatives to the mail.

Readiness for change in fundraising organizations

Written By: Leslie DeAthe
March 27, 1995

This article presents a summary of the key ideas about organization change that were presented to NSFRE, and shares some of the survey findings and their implications for fund-raising organizations.

Matching gifts -- an easy way to double or triple donors' contributions

Written By: Canadian FundRaiser
February 27, 1995

Often overlooked as a form of corporate philanthropy, matching gifts are an arrangement through which an eligible employee's gift to an eligible institution is matched in cash by a gift from the employer.

How, and how much, are Canadian companies giving?

Written By: Canadian FundRaiser
January 30, 1995

Respondents to a recent Conference Board survey of Canadian corporations reported donating $126 Million to community causes in 1993. This represents an increase in the average contributed per corporation.

Home lotteries --- tread carefully

Written By: Canadian FundRaiser
January 29, 1995

A cautionary article for charities considering a home lottery.

Event organizer's checklist for designing sponsorships with confidence

Written By: Pat Kahnert
October 31, 1994

A checklist of objectives, implementation items and measurement for event organization.

What to look for when hiring a consultant

Written By: Canadian FundRaiser
September 19, 1994

Checklist to use when hiring a fundraising consultant

More donors look for a return on their investment

Written By: Canadian FundRaiser
September 5, 1994

How donors are seeking accountability and tangible evidence of ROI

The 15 attributes of a great thank-you letter

Written By: Penelope Burk
September 5, 1994

List of items qualities and attributes that make a thank-you letter excellent

Let's take the mystery out of probate

Written By: Dr. Edward Peace
September 5, 1994

The process of settling an estate follows three main steps --- preparing for probate, probating the will and administrating and distributing the estate.

Have a plan to encourage bequests

Written By: Canadian FundRaiser
August 29, 1994

The seven categories of philanthropists and how this impacts your planned giving program.

Why worry once you're in the will?

Written By: Canadian FundRaiser
August 29, 1994

Article on making donor recognition a high priority.

What should you really do when the reply card comes back?

Written By: Canadian FundRaiser
August 22, 1994

Subtle changes and new communication pieces can improve your prospecting.

Nothing succeeds like careful, realistic planning

Written By: Canadian FundRaiser
August 22, 1994

Seven components of successful meeting planning.