Written By: Sondi Bruner
April 19, 2011
What do pirates, penguins and pancakes have in common?They all have special days that celebrate their merits. Yes, it's true — it seems everyone and everything now has an anointed awareness day. Despite the proliferation of awareness days, nonprofits in Canada believe they are an essential way to communicate with large audiences about key issues, encourage engagement, and offer information regarding programs and services they offer all year round.