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Tools & Tips

Thirteen reasons we love direct marketing

Written By: David Love
May 10, 2000

Direct marketing is: "An interactive system of marketing which uses one or more advertising media to effect a measurable response and/or transaction at any location."

Book Review: Fundraising for the Elderly

Written By: CharityVillage
January 1, 2000

A mini book review of Fundraising for the Elderly, by Lorne S. Miller

Book Review: Fundraising Mistakes that Bedevil All Boards (and Staff Too)

Written By: CharityVillage
January 1, 2000

A mini book review of Fundraising Mistakes that Bedevil All Boards (and Staff Too), by Kay Sprinkel Grace.

Book Review: How to Write Knockout Proposals

Written By: CharityVillage
January 1, 2000

A mini book review of How to Write Knockout Proposals, by Joseph Barbato.

Vancouver CAGP launches Estate Guide

Written By: CharityVillage
September 20, 1999

The Canadian Association of Gift Planners (CAGP) Vancouver Round Table unveiled a new tool last week that's being hailed as a "wills and estates law school class in a box."

Twelve must-do tips for database newbies

Written By: Annabelle Wood
May 27, 1999

The better your database, the bigger your profits. Here, based on 18 years' experience in re-building new clients' databases are a dozen brass-tacks basics of setting up and maintaining your own.

Converting your regular donors to EFT

Written By: Harvey McKinnon
May 27, 1999

How to convert regular donors into a pre-authorized program

A development director needs more than "a smile and a shoeshine," but it's a good start

Written By: Tony Poderis
May 13, 1999

No matter how high-tech the tools, funds are raised person-to-person.

How to set up an EFT program in your organization

Written By: Harvey McKinnon
April 14, 1999

How to set up an electronic funds transfer program.

Use donor research to build the foundation

Written By: Harvey McKinnon
March 31, 1999

How to use research to build a foundation

Ten tips on how to work with your direct mail provider

Written By: Annabelle Wood
March 31, 1999

Clip and tape this checklist someplace you can see it- every time you prepare a mailing project. Will it bullet-proof you against every contingency? Probably not.

Obstacles to starting monthly giving programs… and how to overcome them

Written By: Harvey McKinnon
February 24, 1999

How to overcome obstacles to starting a monthly giving program

New grant-making kit now available

Written By: Canadian FundRaiser
January 18, 1999

Nonprofits engaged in making grants to other organizations can take advantage of a new tool to help them do it more effectively. Community Foundations of Canada has published a Grantmaking Tool Kit as the latest in its series of print resources to provide technical support to grantmaking institutions, primarily its community foundation members.

Book Review: The Hands-on Guide to Fundraising Strategy and Evaluation

Written By: CharityVillage
January 1, 1999

Providing key information to a more productive development program, this new book is for staff, board and volunteers, all types of nonprofits, regardless of how much they raise a year, and equally useful to the beginner or pro.

Book Review: 60 Successful Special Events

Written By: CharityVillage
January 1, 1999

This top notch guide on how to plan, organize and conduct outstanding fund raisers is a `must have' for development offices. If you need to raise funds and improve your organization's profile, this is the hands-on tool that will show you how without having to reinvent the special event wheel.

Book Review: NSFRE Fund-Raising Dictionary

Written By: CharityVillage
January 1, 1999

The fundraising world has always had a language of its own -- a unique blending of terminology drawn from the sector, charitable circumstances and regulatory agencies – and here's a dictionary with 1400 clear definitions.

Book Review: The Complete Book of Model Fund-Raising Letters

Written By: CharityVillage
January 1, 1999

With new charities bursting on the scene daily, competition for the donation dollar increasing exponentially, and the not-for-profit sector becoming more and more sophisticated, astute organizations vie for any edge they can get. One edge that is easy to get is The Complete Book of Model Fund-Raising Letters.

Book Review: Going...Going...Gone! Successful Auctions For Non-Profit Institutions

Written By: CharityVillage
January 1, 1999

This easy-to-read and exceptionally well organized guide offers everything you need to know to mount an exciting, efficient and successful auction.

Book Review: Open Me Now!

Written By: CharityVillage
January 1, 1999

Millions of pieces of direct mail are thrown into the garbage each year simply because envelope designers didn't how to convince the recipients to Open Me Now! These three little words are much more than a mere directive -- they are a sales essential.

Book Review: Technology and the Future of Fundraising

Written By: CharityVillage
January 1, 1999

Chapters run the gamut from the changing role of technology in our lives at work, and six keys to 21st Century fundraising, to the fundraiser's dream of electronic funds, and peering into the future of direct response.

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